Preview available after purchase
Messaging · Canva + Figma
Messaging Architecture
A structured messaging system for businesses that are tired of sounding different on their website, their deck, and their emails. One source of truth for how you talk about what you do.
$57One-time purchase
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What's included
- —Core value proposition template
- —Audience segmentation worksheet
- —Tagline and headline variations
- —Elevator pitch script (30s and 90s)
- —Website copy framework (5 pages)
- —Email signature messaging
- —FAQ and objection handling guide
- —Brand voice do/don't examples
The strategy layer
Centers on a single core value proposition, then cascades it into audience-specific language for three customer segments.
Early access
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Templates are in production. Leave your email and we'll let you know the moment this kit is available.